Our nutritional concept

Of course only the best for your four-legged friend with the Happy Dog Natural Life Concept®

Of course only the best for your four-legged friend with the Happy Dog Natural Life Concept®

  • Natural ingredients

    of the highest quality are the basis of our species-appropriate and balanced recipes

  • Perfect recipes

    optimally meet the needs and requirements of your dog

  • gentle processing

    without the addition of artificial preservatives and independently controlled

With this philosophy, we have been producing our Happy Dog products in Wehringen, Bavaria, for over 50 years. But what exactly is in our products?

  • The right portion of meat

    Meat and valuable animal proteins of the highest quality are the most important components of our pet food because of their essential amino acids.  In Happy Dog dry food, the proportion of animal protein in the total protein is

    up to 90%

We take nature as our model

The Happy Dog Natural Life Concept® offers your dog a nutritionally sensible combination of all vital nutrients with natural ingredients. This provides optimal and species-appropriate support for the metabolism and the entire organism - nutritionally proven based on the model of nature.

In addition to the  main ingredient, meat  , and depending on the variety, different carbohydrate sources from regional cultivation, Happy Dog dry food contains natural components such as herbs, linseed or seaweed. In order to support the metabolism optimally and in a species-appropriate manner, natural products with health-promoting properties are irreplaceable. This way, your dog is provided with everything that the organism benefits from in its entirety - from a strong immune system to a healthy coat! Of course, we select the healthy natural ingredients for our  premium dog food  specifically based on whether they have a positive effect on the health of your furry friend and combine them to create an optimal nutrient mix. This way, you can be sure that your dog is neither over- nor under-supplied and that no deficiency symptoms arise.

The Happy Dog nutrition concept & its health-promoting properties:

  • Selected herbs

    Natural helpers for the organism - good for the stomach, intestines, circulation and respiratory tract

  • Apple

    pectin-containing fiber ensures regulated digestion and a stable intestinal flora

  • Ginger

    to strengthen the immune system and the musculoskeletal system

  • Seaweed

    Natural supplier of a wide range of vital nutrients, e.g. minerals and amino acids - for more well-being and a shiny coat

  • Green-lipped New Zealand mussel

    rich in glycosaminoglycans to support the joints and synovial fluid and therefore good for the musculoskeletal system

  • linseed & sunflower oil

    rich in essential omega-3 and omega-6 fatty acids for regulated digestion and a shiny coat

  • yeast (extracted)

    Mannanoligosaccharides (MOS) and nucleotides from yeast cell walls are good for a strong immune system (nucleotides help in the regeneration of DNA)

  • yeast (dried)

    to support a stable intestinal flora

Well-cared for all round

Vitamins, minerals and trace elements as well as fat, protein, crude fiber and carbohydrates are vital for our pets. Our balanced and varied pet food ensures an adequate supply of these substances and is supplemented by a variety of healthy ingredients from nature. We take nature as our model and refine our dog food recipes with healthy herbs from the region. For every Happy Dog food you will find precise information on the composition on the packaging or on our website, which tells you which ingredients are contained in the respective food. Depending on which health aspect you want to support, you can choose your food accordingly.

Example from our whole food diet for illustration

The  Happy Dog dry food Medium Adult  from the fit & vital line has the following composition:

Composition

Animal proteins* (14% poultry, 4% lamb), corn, corn flour, rice, barley, oils and fats, fish meal (5%, of which 50% salmon meal), hemoglobin*, hydrolysed protein, beet molasses pulp* (desugared), apple pomace*, potassium chloride, yeast*, sodium chloride, seaweed*, linseed (0.16%), dried whole egg (0.12%), milk thistle, mussel meat* (0.02%), yeast* (extracted), artichoke, dandelion, ginger (0.016%), birch leaves, nettle, chamomile, coriander, rosemary, sage, liquorice root, thyme (total dried herbs: 0.16%), *) dried.

The linseed contained in it, for example, is rich in omega-3 and omega-6 fatty acids and has a high content of lecithin and vitamin E. This can have a positive effect on the skin and fur and has an antioxidant effect. In addition, the meat of the green-lipped mussel is rich in glycosaminoglycans and is therefore good for the joints , and the ginger it contains supports the immune system .
With our healthy, whole foods, your four-legged friend is well looked after. Depending on your dog's special needs, you can choose the right food from our range. If you are unsure about choosing the right food, our nutrition experts will be happy to give you advice on food.

Conclusion

Today, good dog food has to do much more than just fill you up! That's why Happy Dog's balanced dog food contains natural herbs in addition to the animal proteins and important fiber that dogs need. This way, your darling will stay fit and healthy for a lifetime!

Delve into our product world

Happy Dog has the right food for every need. Get to know our range of specially balanced pet food. It is easily digestible and rich in high-quality animal proteins. See for yourself.

Discover Our Happy Dog Products